Category: Inbound Advertising – Pillar 6
Picking a domain name is not rocket science
I get asked all the time what to look for in the perfect domain name. My recommendation is to go for at least 3 out of 6 of this criteria: Short Business name is the same Explains what you do Explains where you do it Is easily spelled / read & memorable .com is still…
How to Get My Business to Show up in Google
Source trustworkz.comThere are 3 pieces to Google local search results (how to show up in Google): Paid Ads – PPC (Pay Per Click – Search) Local Map Pack (SEO – Tied to Address)Traditional Organic Results (SEO – Does not require an address) Paid AdsGoogle makes over 90% of their money from Google Ads. You can’t miss…
Luke Alley on What Makes a Good Agency
I like to have experts come on the contractor podcast from time to time. This one with Luke Alley from Avalaunch is perfect for helping you know what to look for in an agency. Also his top recommendations for your business marketing online. Learn: What makes a great marketing agency What metrics matter (ROI, Leads…)…